McCain’s ads demonstrate that it’s really not that hard to convince people of pretty much whatever the hell you want.
His basic formula: take a fact, add his campaign message, and repeat it again and again. The truth of the former becomes associated with the subjectivity of the latter. Bingo, people believe both. Add in some good ol’ “he’s not like you, he’s different!”
For example:
Narrator: “Obama is a celebrity! Obama’s bad for America!”
Dumbfuck American: “Well golly, that Obama sure is a celebrity… he must be bad for America! Imma goin’ vote me some McCain!”
Gary: “No, Dumbfuck American, those two things have nothing to do with each other. Don’t you see, your sadly binary reptilian brain has once again made a false connection between ‘difference’ and ‘incompetence’!”
Dumbfuck American: “But, he’s popular! That’s a fact and a fact is true! You liberals are destroying the country with your lies!”
It’s the foundation of successful advertising, and a depressingly strong foundation it is.
well, the first rule of advertising is to know the target market…
That’s funny… I said the same exact thing when I heard about Clinton backers switching to McCain and calling Obama a flip-flopper. Dumbfuck Americans.
Seriously, Sarah Palin? Those sneaky Republicans are trying to pull a mighty fast one! But it’s quite strategic when you think about it because 1) the Obama-Biden camp can’t quite attack Palin about inexperience and 2) Obama has repeatedly stated, “Lay off my wife,” to imply that personal business should be kept personal. So all this stuff about Palin (pro-choice and absolute pro-abstinence without comprehensive sex ed) and her 17 year-old pregnant daughter (out of wedlock) is stuff that Obama can’t touch. Still, as Nancy and I have discussed, our intelligence has been insulted and we weren’t even planning on voting for Hillary.
Go Obama!